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In my previous studies, I did not have many courses as creative and hands on as the Innovation marketing course. 

 

During the course we were getting interesting insights into how innovation marketing works for companies and had the chance to develop our own idea in a small team (with guidance of our professor).

The MOOC was in my opinion a great addition to the actual course itself. Here we got even further insights in real life innovation finding and, while following the creative path, were able to deepen the previously acquired knowledge in yet another creative project (this time by oneself).

I especially enjoyed the peer grading feature of the MOOC as it enabled us to see what creative ideas the other participants were coming up with. Even though the MOOC required some initiative from the participant, the workload was very reasonable and manageable.

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